http://hughgrahamcreative.com/2007/08/13/design-authenticity-innovation/ Story and Experience Design Sat, 11 Oct 2008 13:42:27 +0000 http://wordpress.org/?v=2.6.2 http://hughgrahamcreative.com/2007/08/13/design-authenticity-innovation/#comment-197 hugh Wed, 17 Oct 2007 19:22:05 +0000 http://hughgrahamcreative.com/2007/08/13/design-authenticity-innovation/#comment-197 Joseph, thanks for the thoughtful response. I am thinking a lot these days about the intersection of the market and the authentic - and wondering if there is some way to offer the artisinal in a mass-produced situation. I think that there is a new model of storytelling, based on dialog or discourse rather than a one-way 'controlled' outbound process. Joseph, thanks for the thoughtful response. I am thinking a lot these days about the intersection of the market and the authentic - and wondering if there is some way to offer the artisinal in a mass-produced situation. I think that there is a new model of storytelling, based on dialog or discourse rather than a one-way ‘controlled’ outbound process.

]]> http://hughgrahamcreative.com/2007/08/13/design-authenticity-innovation/#comment-175 inkstain Thu, 04 Oct 2007 14:49:28 +0000 http://hughgrahamcreative.com/2007/08/13/design-authenticity-innovation/#comment-175 What is it that creates that authenticity? What a great subject for story - so much of story is associated with fabrication - but the process of story here - in this blog - and it does a great job of it – is about having an emotional experience as a business owner and having that experience become a meaningful tool to establish credibility. I think we're, as Americans, self-aware - or in this case self-conscious - we know our pursuit of success has material awards, it's a meaning vacuum. We have everything on this side of the world - but we reckon with substance and authenticity. We bend over backwards for people in a business context - for people we may avoid in any other context. Strange, huh? That's the nature of business - or of money. But we do it because we believe our own story about what we offer. Money is a tool to give our best. It keeps us on our best behavior. And brings out our worst simultaneously. Story is the meeting place between the two. What is it that creates that authenticity? What a great subject for story - so much of story is associated with fabrication - but the process of story here - in this blog - and it does a great job of it – is about having an emotional experience as a business owner and having that experience become a meaningful tool to establish credibility. I think we’re, as Americans, self-aware - or in this case self-conscious - we know our pursuit of success has material awards, it’s a meaning vacuum. We have everything on this side of the world - but we reckon with substance and authenticity. We bend over backwards for people in a business context - for people we may avoid in any other context. Strange, huh? That’s the nature of business - or of money. But we do it because we believe our own story about what we offer. Money is a tool to give our best. It keeps us on our best behavior. And brings out our worst simultaneously. Story is the meeting place between the two.

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